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Marketing Myopia

Description: Article reprinted from The Harvard Business Review arguing that the reason for a lack of growth in an industry is due to a failure of management.
Date: 1960-07/1960-08
Creator: Levitt, Theodore
Item Type: Refine your search to only Article
Partner: Rosenberg Library

[Letter from John B. Truslow to I. H. Kempner, July 9, 1960]

Description: Letter from John B. Truslow to I. H. Kempner referencing a proposal made over a year ago by the committee to underwrite medical bills of Texas legislators beyond what is covered by insurance. He lists outstanding bills totaling $1,023.67 for five legislators and requests if the Chamber of Commerce would cover these bills and set aside $1,000 annually for this purpose.
Date: July 9, 1960
Creator: Truslow, John B.
Item Type: Refine your search to only Letter
Partner: Rosenberg Library

[Letter from I. H. Kempner to E. S. Holliday, July 21, 1960]

Description: Letter from I. H. Kempner to E. S. Holliday requesting E. S. Holliday, to attend or send a representative to an upcoming meeting of the Chamber of Commerce Committee on Medical School affairs. The purpose is to inform the committee about the plans and associated expenses.
Date: July 21, 1960
Creator: Kempner, Isaac H. (Isaac Herbert), 1873-1967
Item Type: Refine your search to only Letter
Partner: Rosenberg Library

[Letter from E. S. Holliday to members of Medical College Committee, July 21, 1960]

Description: Letter from E. S. Holliday to members of Medical College Committee inviting them to a meeting on Monday, July 25, 1960, at 10:00 a.m. The meeting will discuss and advise on a reception and dinner for new students at the University of Texas Medical School, seeking approval for funding part of the event.
Date: July 21, 1960
Creator: Kempner, Isaac H. (Isaac Herbert), 1873-1967
Item Type: Refine your search to only Letter
Partner: Rosenberg Library

[Letter from I. H. Kempner to E. S. Holliday, July 13, 1960]

Description: Letter from I. H. Kempner to E. S. Holliday including a photostat of a letter from Dr. John Truslow, which suggests a matter previously considered but undecided. Kempner requests Holliday and Mr. Waterman to reconsider the suggestion and offers to discuss it before leaving for a month at the end of July.
Date: July 13, 1960
Creator: Kempner, Isaac H. (Isaac Herbert), 1873-1967
Item Type: Refine your search to only Letter
Partner: Rosenberg Library
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